The festival opens the last Thursday of February each year during the annual Charro Days holiday. We are a family friendly event catering to multiple generations with food, music, and fun for everyone. We offer kids rides & events, adult events, a wide variety of foods sold by independent vendors, and entertainment for all. Whether you're a Millenial or from the Greatest Generation you will find something to love about Sombrero Festival.

Schedule of Events

Main Stage

February 23, 2023
1:00 p.m.: Sombrero Festival Kids Showcase
3:00 p.m.: DJ Chex
4:30 p.m.: Cleiri
6:30 p.m.: Chicago Live Band
8:30 p.m.: Johnny Molina y los Sabaneros
10:30 p.m. Duelo

February 24, 2023
1:00 p.m.: DJ chex
2:45 p.m.: 323rd Fort Sam's Own "35 to Nowhere" Army Band
4:30 p.m.: Los Federales
6:30 p.m.: Nestor AnDress
8:30 p.m.: Eliseo Robles y los Barbaros del Norte
10:30 p.m. Alicia Villarreal

February 25, 2023
9:30 a.m. - 5:00 p.m. Adult Events
5:00 p.m.: Grito Contest
5:45 p.m.: Ruby Anne
6:30 p.m.: Ricky Naranjo y Los Gamblers
8:30 p.m.: Elida Reyna y Avante
10:30 p.m. Lupillo Rivera

Big Tent

February 23, 2023
5:00 p.m. - DJ Ed Rock
6:00 p.m. - MONTREAL
8:00 p.m. - Wreckless Texas
10:00 p.m. - The Spazmatics

February 24, 2023
2:30 p.m. - DJ Ed Rock
3:30 p.m. - Chris Rivera
5:30 p.m. - Eros & The Drifters
7:30 p.m. - Eleventh Street
9:00 p.m. Chili Cook-Off Announcements
10:00 p.m. - Red Not Chili Peppers

February 25, 2023
11:00 a.m. - DJ Ed Rock
12:00 p.m. - Solid Riff
2:00 p.m. - Audio Escape
4:00 p.m. - 323rd Fort Sam's Own "35 to Nowhere" Army Band
6:00 p.m. Frijolympics Cook-Off Announcements
7:30 p.m. - Rockstar Denied
10:00 p.m. - Ultimate Aldean

February 25, 2023
 
Adult Contests
 
9:30 a.m.: Lightweight Tug-O-War
Registration time: 8:30 a.m.
Location: In front of Cantina #1

11:00 a.m.: Heavyweight Tug-O-War
Registration time: 9:30 a.m.
Location: In front of Cantina #1

12:00 p.m.: Waiter's Race
Registration time: 11:00 a.m.
Location: Main Stage

?1:00 p.m. - Hat Stack Relay
Registration time: 12:00 p.m.
Location: Main Stage

2:00 p.m.: Tortilla Toss
Registration time: 1:00 p.m.
Location: Main Stage

2:30 p.m.: Taco Eating Contest
Registration time: 1:30 p.m.
Location: Main Stage

3:00 p.m.: Hot Wing Eating Contest
Registration time: 2:00 p.m.
Location: Main Stage

4:00 p.m.: Jalapeno Eating Contest
Registration time: 3:00 p.m.
Location: Main Stage

5:00 p.m.: ?Grito Contest
Registration time: 4:00 p.m.
Location: Main Stage

7:00 A.M. - Charro Days Classic 5K/1M at 7th & Adams St. Brownsville, TX
The 2023 Charro Days Classic 5K/1M Run
deadline to register with guaranteed shirt will be February 10th at 11:59 PM.

Date: February 23-25, 2023

Time: Gates Open 1pm / 11am / 7am - first 3 hours free

Location:
Washington Park,
700 East Madison Street,
Brownsville, TX 78520.

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