108th Annual Fruita Fall Festival

Get ready to experience a vibrant celebration of community and creativity at the 2023 Alpine Bank Fruita Fall Festival hosted by the Fruita Area Chamber of Commerce! This year’s festival promises to be new and exciting, with a “Paint the Town” theme that will fill the streets with color and excitement.

As the leaves begin to change and the air turns crisp, downtown Fruita will come alive at the 108th annual Fruita Fall Festival with a range of colorful activities and events. From the third annual art walk to our new art competition, there will be plenty of opportunities to unleash your inner artist and get creative. But that’s not all – visitors can also explore the local vendors, food trucks, and handcrafted goods that make the Fruita Fall Festival special all while you enjoy live musical performances throughout the day. And of course, no Fruita Fall Festival would be complete without fun games and activities for all ages.

So, mark your calendar and get ready to “Paint the Town” at the 2023 Alpine Bank Fruita Fall Festival. Whether you’re a seasoned artist or simply looking to have fun with friends and family, this is an event you won’t want to miss. Come and be a part of a community-wide celebration of creativity and fall fun!

Experience everything that Fruita Fall Festival has to offer with a variety of subevents to participate in! There is something for everyone at this year’s Fruita Fall Festival, with a special emphasis on art and creative events. So, join us to “Paint the Town” September 22nd and 23rd in downtown Fruita!

Do you know a local resident who has a reputation for outstanding community service? Each year the Fruita Fall Festival Parade honors a resident(s) who has gone above and beyond for Fruita. The Fruita Fall Festival committee is now accepting nominations for the Grand Marshal of the 2023 Parade. If you know of a Fruita Area resident who has contributed to our community, you are invited to nominate them for this great honor.  

Nominations will be accepted through August 14th at the Fruita Area Chamber of Commerce. Submit a detailed written description of what the nominee has accomplished in their life, using as many specific examples as possible. Please reach out to Hillary at [email protected] or 970-858-3894.  

Mail: Fruita Area Chamber of Commerce, 432 E Aspen Ave, Fruita, CO 81521

Experience everything that Fruita Fall Festival has to offer with a variety of subevents to participate in! There is something for everyone at this year’s Fruita Fall Festival, with a special emphasis on art and creative events. So, join us to “Paint the Town” September 22nd and 23rd in downtown Fruita!

Schedule :

September 22, 2023

Outhouse Race- Friday, September 22nd at 5:30pm

Do you have what it takes to compete in the funky tradition of outhouse racing here in Fruita? The Outhouse Race at Fruita Fall Festival takes place Friday, September 22nd in front of the Fruita Chamber building. The race runs in stages, with first, second, and third place all receiving a prize, but of course, first place will bring home a trophy! Thank you to this year’s sponsor, Family Health West.

Sign up

September 23, 2023

Mesa County Search and Rescue 5k Race- Saturday, September 23rd at 8:00am

Help support the Mesa County Search and Rescue’s mission to rescue and save lives during their 5k race, held at Snooks Bottom (1051 Kingsview Rd) in Fruita at 8:00am on September 23rd. This partnership between Fruita Fall Festival and the Mesa County Search and Rescue team serves as their annual fundraiser to help the volunteer organization serve the community. Early Registration is $35, and registration after September 1st is $50. There are 8 age categories, Boys 12-16, Girls 12-16, Men 17-40, Women 17- 40, Men 41-59, Women 41–59, Men 60+ and Women 60+. Both first and second place winners in each category will receive prizes. Racers can pick up race shirts and bibs the day before the event at Mesa County Search and Rescue’s main festival booth located in downtown Fruita. Call (970)640-4401 or (808) 796-6252 with any questions you have or email [email protected] or [email protected]

Register Here

Fruita Fall Festival Parade- Saturday, September 23rd at 10:00am

It’s time to fill downtown Fruita with color and music, with the 108th annual Fruita fall festival parade. This year’s theme “Paint the town”, so floats will be filled with color and art! Come out and see marching bands, vintage cars, and handmade floats! Thank you to this year’s sponsor, Grand Valley Bank! Apply now to be in this year’s parade!

Apply Here

Pet Show- Saturday, September 23rd at 1:30pm

Do you have a pet that just NEEDS to be shown off? Well, you’re in luck! Fruita Fall Festival is continuing the Pet Show this year, and it’s even bigger and better than before! Enter your pet in one or all of the contest’s categories, Most Talented, Best Rescue, Sweetest Senior, Most Unusual, Fiercest Feline, and Best in Show! All entries are free, and you can sign up online or in person at Chow Down (225 E Aspen Ave) in Fruita. Online entries will be accepted up until September 20th, and the cut off for instore entries will be September 23rd at noon. We can’t wait to see all the furry friends out at Fruita Fall Festival!

Enter Here

Grand Valley Beard Rally- Saturday, September 23rd at 4:00pm

Are you or is someone you know the proud owner of a fantastic beard? Well, this is their time to shine! Join the Western Slope Whiskers at Fruita Fall Festival for the 7th annual Grand Valley Beard Rally, sponsored by Enstrom’s Toffee! Participate in 6 different categories, full beard, partial beard, business beard, moustache, fantasy fuzz, or styled! All of this will be happening on Saturday, September 23rd at 4:00pm at Civic Center Stage. We can’t wait to see your creative beards!  

Apply Here

Date : September 22, 2023 - September 23, 2023

Location :

Fruita Area Chamber of Commerce

432 East Aspen Avenue

Fruita, CO 81521

Click Here to View More Information